You. We. Us.

About Us

Auden: A Skincare Journey 

London-based beauty entrepreneur, Abbie, founded her multi award winning skincare group, Freya +Bailey, by identifying a niche for treatments targeted to specific skin concerns. With a growing clientele, her results-oriented products excite, delight and above all - perform.  Having created several best-selling formulas,  she  founded Auden, a solution based skincare collection, specifically for Men's skin that is not only efficacious, but formula-honest and results driven. Auden applies scientific rigor, innovation and expertise, to revitalise men’s skin which is different, structurally and hormonally. Pioneering a new generation of microbiome-supporting skincare with the sole purpose of giving men their best skin ever with no stress, the range is clean, incredibly effective and symbiotic with our bodies and the environment.